多年來，氣泡水跟氣泡飲料成為市面上廣受歡迎的消暑聖品，在台灣大街上琳瑯滿目的手搖飲店，超商貨架上五花八門的氣泡飲料，不難發現「隨手來杯飲料」，是大眾最日常的紓壓習慣。
然而隨飲料市場發展蓬勃，競爭越來越激烈，世界上正吹起一股「喝飲料也可以有益身心」的風，越來越多人開始尋求在浮躁的現代生活中，倚賴有機能性的飲料，例如：可以用科學的方法幫助身體補充營養，平衡情緒，放鬆身心。
今天我們來看看這個新的飲食趨勢吧！
Relaxation Drink
情緒放鬆飲料，開啟飲料產業2.0
它是一個新的概念，在傳統上人們把飲料看作是一種放鬆的習慣，隨之而來是對身體造成的負擔，也因此延伸出「健康飲品」的概念。
Relaxation Drink 就是在這樣的基礎上，將萃取自天然的提取物與促進身心平靜的功能性，用更科學有依據的方式「直接紓壓」，讓每一天都用好的情緒來平衡生活上的疑難雜症。
在傳統的飲食紓壓上，會需要準備齊全，比如一個舒適的環境、薄荷葉、薰衣草、洋甘菊等放鬆食材，很多時候在還沒準備齊全前，就沒了耐心。而像這樣的放鬆飲品，採用即飲即食，讓紓壓的過程更簡易快速，沒有添加更多壓力。
當然，這樣的成分不僅限於應用在飲品上，而可以更多元化的應用在零食、主食之中，培養『飲食的意識感』，讓飲食成為最主要的紓壓習慣。
打造平衡生活
就從穩定情緒開始
我們從小被教育著要努力，為事業、為生活、為自己打拼，然而在構築生活的同時，往往卻忽略了生活的平衡。隨著情緒問題日益浮出水面，我們漸漸發現心理健康和身體健康同等重要，這同時也增加大家對放鬆飲料的興趣。
諮詢公司 Innova Market Insights 在美國、加拿大、英國、巴西、法國、印度、德國、墨西哥、中國和印度尼西亞等國家進行了一項調查。他們的發現表明，消費者正在採取積極行動來應對壓力：
・53% 的消費者表示，他們採取措施改善身體健康。
・44% 的人致力於改善精神和情感健康。
・32% 的人參與了一些精神活動。
另一項 Innova 研究報告稱，30%的受訪者根據壓力調整了他們的飲食和營養計劃，25%的人主動選擇提供舒適感的食物或飲料。
這些數據與調查報告，顯示了在歷經疫情及世界金融狀況下，人們對於情緒狀況日益關注。更希望透過方便的飲，來構築自己的生活平衡。
期待在台灣看見更多
「情緒放鬆」生活方式
這些帶有功能性的產品為普通食品帶來增值的效果，在追求吃好喝好的同時，添加對身體沒有負擔的機能性，何樂而不為？
當焦慮、壓力與失眠，可以通過日常飲食習慣來改善，更能大幅度的減少藥物對身體的負擔，同時，也讓我們都能夠更簡易的獲得營養，建立良好控制自己負面情緒的生活方式！
對情緒放鬆產品有興趣嗎？
歡迎追蹤 WaveMAG，未來我們將一一介紹風靡世界的情緒飲食相關資訊！敬請期待！
參考資料：
https://osagefood.com/relaxation-beverages-trend/https://osagefood.com/relaxation-beverages-trend/
The Rising Star in Food & Beverage: Relaxation Drinks - The Alcohol-Free Way to Unwind
Over the years, sparkling water and carbonated beverages have become popular refreshments in the market. In Taiwan, from the numerous hand-shaken drink shops on the streets to the diverse selection of sparkling beverages on convenience store shelves, it's evident that "grabbing a drink" has become the public's most common stress-relief habit.
However, as the beverage market continues to flourish and competition intensifies, a global trend of "drinks that benefit both body and mind" is emerging. More people are seeking functional beverages in our fast-paced modern life - drinks that can scientifically help supplement nutrition, balance emotions, and relax both body and mind.
Let's explore this new dietary trend today!
Relaxation Drinks
Opening Beverage Industry 2.0
This is a new concept. Traditionally, people viewed beverages as a relaxation habit, but this often came with physical drawbacks, leading to the emergence of "healthy drinks" concept.
Relaxation Drinks build upon this foundation, combining natural extracts with mood-calming functionality in a more scientifically-backed approach to "direct stress relief," helping balance daily challenges with positive emotions.
Traditional relaxation methods require complete preparation, such as a comfortable environment, mint leaves, lavender, chamomile, and other calming ingredients. Often, patience runs out before everything is ready. These ready-to-drink relaxation beverages make the stress-relief process simpler and faster, without adding more pressure.
Of course, these ingredients aren't limited to beverages - they can be diversely applied in snacks and main dishes, cultivating "mindful eating" and making diet our primary stress-relief habit.
Building a Balanced Life
Starts with Emotional Stability
From childhood, we're taught to work hard - for our careers, our lives, ourselves. However, while building our lives, we often overlook balance. As emotional issues increasingly surface, we're gradually realizing that mental health is as important as physical health, which has also increased interest in relaxation drinks.
Consulting firm Innova Market Insights conducted a survey across the United States, Canada, UK, Brazil, France, India, Germany, Mexico, China, and Indonesia. Their findings show consumers are taking active steps to address stress:
・53% of consumers report taking measures to improve physical health.
・44% are working on improving mental and emotional health.
・32% engage in spiritual activities.
Another Innova report states that 30% of respondents adjusted their diet and nutrition plans based on stress, while 25% actively choose foods or beverages that provide comfort.
These statistics and survey reports indicate growing attention to emotional well-being following the pandemic and global financial conditions. People increasingly seek to build life balance through convenient beverages.
Looking Forward to More
"Emotional Relaxation" Lifestyles in Taiwan
These functional products add value to ordinary foods. Why not embrace functionality that doesn't burden the body while pursuing good food and drinks?
When anxiety, stress, and insomnia can be improved through daily dietary habits, it significantly reduces the body's medication burden while making it easier for us to obtain nutrition and establish better lifestyles for controlling negative emotions!
Interested in emotional relaxation products?
Follow Wave MAG, as we'll introduce more information about emotional eating trends taking the world by storm! Stay tuned!
